7:00am:
I wake up and start the day with a big cup of coffee and a walk around the block with my dog. I then log on around 8:45 am and as we’re a global business, it’s already busy with users from Asia and Australia. It’s my job to keep our panellists happy and engaged, so I get stuck right into any new queries and requests.
9:00am: Check-in and planning
Next, I have my regular morning catch-up with our Chief Growth Officer Jonathan and the rest of the user team. These meetings cover all things from customer support to engagement. My role works alongside our customer care team, engineering team and design team. We spend time discussing the campaigns we have planned for the week and brainstorming new ideas and initiatives to drive panel growth and engagement.
10:00am: Customer support/team
Following our internal morning meeting, I spend time on our customer support portal answering queries or addressing any problems our users have. This usually includes reporting any issues to our engineering team so they can make sure our app is running smoothly. I then catch up with the support team and ensure they are informed about any new features being released.
12:00pm Campaign Management and social media
I then start looking at campaigns from the previous days/week to analyse their performance and identify if any optimisations need to be made. I also monitor our social media channels and respond to customer queries via these channels.
1pm: Lunch Break
At lunchtime, I take my dog for a long walk around the local woods and often grab a cup of coffee & a bite to eat from my local coffee shop before heading back to my desk.
2pm: Create draft campaigns and push notifications
I spend the afternoon implementing our latest campaign plans across all regions where our panel is active. The campaigns include weekly bonuses, reactivations, and task mail. I also create the push notifications we’ll use for the week ahead.
4pm: Wrap-Up and Planning
I spend some more time back on our support channel making sure all tickets have been answered. It’s great to see how my work ensures our global panel is a fun, rewarding experience for consumers. It’s through this trusted relationship that we’ve been able to build and maintain panellists who opt in to a range of measurement technologies, and this in turn helps On Device Research drive more effective measurement solutions.
6pm: Personal Time
I go out for another walk or a run (depending on the weather) to wind down, before coming back to cook dinner and relax for the rest of the evening.
For more information about On Device Research, including our latest vacancies, please visit https://ondeviceresearch.com
