Mobile surveys to help brands and their agencies measure marketing effectiveness and consumer interactions
Over 35 million people in 92 countries have taken an On Device Research mobile survey
Understand consumer opinions in emerging markets and 'in the moment'
Measure advertising's brand impact
On Device Research has revealed that mobile is a truly effective brand building platform for FMCG advertisers with the sector outperforming the mobile industry average across three out of five brand metrics tested. Video mobile ads have proven to be the most effective at driving FMCG brand awareness while rich banners are the most effective at boosting purchase intent.