The On Device Knowledge Hub
Because great insights & learnings are worth sharing.
Because great insights & learnings are worth sharing.
The place to explore great insights. A selection of our latest white papers, case studies and videos. Find in depth analysis and outcomes to help drive industry knowledge and learnings.
Want to delve deeper into any of the below papers? Click to download the full reports or contact one of our consultants to discuss in more detail.
The aim of this guide is to help highlight some of our most recent learnings in understanding the importance of salience, and how best to achieve this through creative best practice across the digital advertising sector. This analysis has been completed through reviewing almost 400 studies in our benchmark database totaling a base size of circa 14,000 responses.
Our findings deliver the following top tips which will help you successfully navigate the digital media market in the here and now, and furthermore achieve maximum traction in your advertising campaigns
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Want to be a pro when it comes to advertising research? Is it sometimes a struggle to make sense of all the data and what it actually means? We can help! We’ve launched a series of videos called Back to School with On Device Research.
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Our latest case study helps demonstrate how audio advertising helped increase top of mind awareness of the McDonalds delivery app in Singapore
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Our latest panel at the Drum’s APAC Trends Briefing event saw our CEO Alistair Hill take the stage to discuss exactly why clicks shouldn’t be the main focus when it comes to effective digital campaign measurement.
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Our latest webinar in conjunction with Campaign highlighted how more brands are opting for omnichannel campaigns and with this trend set to grow in 2023, it explored whether hitting multiple channels through a one-stop-buy is just too good to be true.
Read moreIn this month's day in the life post, we speak with Loredana Falzon, Research Manager at On Device Research on what her average day looks like from morning alarm to lights out!
Read moreIn this month's post, we take a visit over to Sydney and meet our Commercial Director Mark Griffiths on what his average day looks like from morning coffee to lights out!
Read moreA new report by On Device Research shows brands that fully promote sustainability within their advertising creative see significant increases in purchase intent.
Read moreOur latest panel at the MRS Alchemy conference explored how we navigate and accurately measure an increasingly complex media landscape, particularly in difficult times and under increased budget scrutiny.
Read moreA day in the life… The next instalment of our Day in the Life series comes from our very own CEO – Alistair Hill.
Read moreIs a rebrand on your mind? Or are you struggling to cut through since the rebrand process? In our latest blog post, Research Manager Jessica Murray shares her insights and top tips for making rebranding campaigns a success.
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