The Brand Advertisers Guide to Digital Effectiveness is your essential guide to the measurement of digital brand activity in 2018. <ul> <li><b>Learn</b> how to optimise brand performance throughout the planning cycle.</li> <li>Receive <b>practical tips</b> on measuring the true long term impact of digital on brand health and ROI.</li> <li>Digital can drive an average uplift in store visits of 35.2%. <b>Discover</b> how to measure footfall impact for your brand.</li> </ul> <b> <a href="https://zoom.us/webinar/register/WN_k0Hpm9UVR7O5haCk3UP4cg">Click here to register</a> for our follow-up web conference at 15:00 GMT on the 6th March, in which the On Device Research team will be hosting a discussion about these key trends. </b>